"Can you tell me how to become a merchant on Meesho?" "Can you tell me about Meesho's business model?" "Can you tell me how you sell on Meesho?" All of these are standard queries that vendors look for answers to. In light of this, here is a step-by-step approach to become a meesho seller.
Organization | Meesho |
Service | social commerce platforms |
Official Website | https://meesho.com/ |
Android APP | Android APP Download |
Apple APP Store | Apple store Download |
2. What are the different categories that Meesho sells?
3. How can I become a Meesho seller?
4. The Process: Register as a Meesho Seller
5. Meesho seller Panel – Final Setup
6. Tips for Getting Your Business Off the Ground on Meesho
It runs on the base of a huge reseller network of eCommerce resellers, which allows Meesho to be considered an Indian social e-commerce enterprise. Customers can also purchase straight from the merchants themselves. It was formed in 2015 by Vidit Aatrey and Sanjeev Barnwal, both of whom graduated from the Indian Institute of Technology in Delhi. However, as a result of the pandemic and the advent of other social commerce platforms, Meesho has seen a significant increase in demand among eCommerce businesses, as well as customers.
Meesho just completed a financing round for their company. Because Meesho has been valued at $4.9 billion, the company is one of the most valuable startups in the country of India. As a result, if you are an eCommerce vendor, you will undoubtedly profit from include this marketplace in your list of available marketplaces.
Meesho is available to any and all types of vendors. Its business approach incorporates both B2B and B2C sales activities. This means that main vendors sell their products directly to customers as well as to other smaller resellers who in turn sell the products directly to consumers.
To understand the business-to-business element, it is necessary to understand that Meesho has raised an entire community of resellers, the majority of whom are women. It has provided them with a consistent stream of money. These resellers frequently provide consumers with access to high-quality items from all across the country, which is especially beneficial in rural communities with restricted internet connection. As an example, here's how reselling on Meesho works:
Meesho is a platform where a recognized producer or a major distributor may list his or her goods. From here, a reseller may choose things and market them using social media platforms such as Facebook, Whatsapp, and even one-to-one selling.
In the event that a consumer approaches the reseller with the intention of making a purchase, the reseller may be able to place the order on the client's behalf. While doing so, the reseller has the option of including a profit margin in the final amount he or she charges.
Meesho.com began as a site that sold exclusively fashion clothing. Later on, they expanded their offerings to include more categories. A large part of the reason why this site was the first Indian business to gain investment from Facebook was because it was one of the first social selling platforms. Meesho offers more than 50 lakh goods in various categories available for purchase. The most popular categories are as follows:
Home & Kitchen: If you are a merchant in this category, you should register with Meesho to advertise your products. Upholstery, ornamental showpieces, kitchen cooking appliances, tableware, and other items are included in this category as subcategories. This category also includes subsections for sports and fitness, stationery, and office supplies, among other things.
Grooming accessories, smartwatches, phone accessories, home appliances, and other electronic accessories are all included in this category. Electronics Accessories
Beauty and Health: Makeup, fragrances, body cleansers, hair care products, and other cosmetics are all included in the category of beauty. Furthermore, when it comes to health, this department includes hand sanitizers, dental care products, feminine hygiene products, and so on.
How to Register as a meesho seller and what documents you'll need
To register your company on Meesho is a simple process. It does not necessitate the submission of excessive information, nor does the registration procedure take an excessive amount of time. Make sure you have all of these paperwork and prerequisites available before proceeding with the registration process on Messho.
It is possible to start the registration procedure after all of your paperwork are prepared. Meesho includes a seller panel registration dashboard, which you may access when you have completed the registration process. Previously, the procedure was time-consuming, with a 24-hour or more waiting period for clearance being part of the equation. However, Meesho has made this procedure easier and speedier for vendors in recent years. Here's a step-by-step guide to getting started:
It is necessary to have and upload a large number of catalogues on Meesho in order to assure exposure. Typically, you will begin to receive orders for your items once you have produced around 5-6 catalogues. In order to maximize your chances of receiving orders, it is generally accepted that you should have more things and catalogues available.
This is a very crucial issue to take into consideration. Make certain that you have established the product's pricing correctly before selling it. That is, after taking into consideration the production cost, your profit margin, and the competitive market pricing, among other factors. When compared to similar items on the market, your price must appear reasonable and worth the thing you are selling.
In addition to this, Meesho offers you with a recommendation tool to assist you in setting the price. That will provide you with pricing recommendations based on current market conditions. This will very certainly result in orders being placed for you!
You must keep an eye out for market trends and what is currently in demand if you want to be a successful vendor. Having innovative and one-of-a-kind products on the market will ensure that you have generated a strong demand for your products.
So, there you have it, a comprehensive overview of the processes necessary to become a Meesho seller. Meesho is a fantastic platform for both new and seasoned vendors. Because its registration procedure and standards are less stringent than those of other eCommerce marketplaces, it is an excellent practice ground for beginning eCommerce vendors. As you embark on your Meesho journey, we wish you the best of luck.
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